Top 5 Social Apps on Unified Platform in Ghana Q2 2024

In the second quarter of 2024, the top 5 social apps in Ghana exhibited noteworthy performance in terms of downloads, revenue, and active users, according to data from Sensor Tower. Here's a breakdown of the trends observed for Facebook Lite, TikTok Lite - Save Data, Instagram, X, and Telegram X.

Facebook Lite from Meta Platforms, Inc. saw a consistent increase in weekly revenue, peaking at around $496 in the last week of June. Weekly downloads fluctuated, with a notable spike to approximately 325K in the first week of June. Active users hovered around 8.6M, with a peak of approximately 8.7M in mid-June.

TikTok Lite - Save Data from TikTok Pte. Ltd. experienced a strong performance in weekly revenue, reaching around $5.4K by the end of the quarter. Weekly downloads remained robust, peaking at about 251K in late April. Active users showed a slight fluctuation, ending the quarter at roughly 4.6M.

Instagram maintained steady weekly revenue, with a peak of approximately $915 at the end of April. Downloads saw a gradual increase, hitting around 59K in mid-June. Active users grew steadily, culminating at approximately 3.8M by the end of June.

X from X Corp. showed a varied revenue trend, peaking at around $791 in the third week of April. Downloads had a moderate increase, reaching about 18K in mid-June. Active users remained relatively stable, with a slight increase to approximately 1.16M by the end of the quarter.

Telegram X from Telegram FZ-LLC saw a steady rise in weekly revenue, peaking at around $403 in early June. Downloads experienced significant growth, with a peak of approximately 115K in the first week of June. Active users grew steadily, reaching about 2.5M by the end of the quarter.

For more detailed insights and data, visit Sensor Tower.